De internationale jury van de IMA bekroonde Yunomi met maar liefst 480 van de in totaal 500 te winnen punten, waarmee Yunomi de ‘Best in Class Award’ won in de categorie ‘Community’. Deze prijs werd eerder toegekend aan Facebook.
In het continu veranderende medialandschap wordt het steeds moeilijker om een duurzame relatie met de doelgroep op te bouwen. Daarom introduceerde Unilever Benelux een multi-brand community platform waarmee op basis van relatiemarketing wordt gebouwd aan trouwe klantrelaties in de Benelux.
Emakina ontwikkelde dit multi-nationale platform door en voor vrouwen: elke vrouw kan zelf haar steentje bijdragen. Het belangrijkste onderdeel van Yunomi is de online community waar vrouwen ontroerende, interessante en inspirerende verhalen kunnen lezen of zelf schrijven. Ze kunnen er ook persoonlijke ervaringen, recepten en praktische tips uitwisselen. Uniek aan Yunomi is dat de leden worden beloond voor hun deelname: door actief te zijn (artikels schrijven, reacties posten,…) sparen ze Nomi’s die ze elk kwartaal kunnen inwisselen voor een leuke prijs. In de dagelijkse rubriek ‘Vrouw van de dag’ deelt een lid haar persoonlijk verhaal met alle Yunomi-leden uit Nederland of België.
De Interactive Media Awards worden elk jaar in de Verenigde Staten georganiseerd en bekronen de meest creatieve internetcampagnes ter wereld.
The “Best in Class” award is the highest honor bestowed by the IMA judging panel and represents the very best in planning, execution and overall professionalism. After Fortis a few months ago, Wrangler Europe is our second client to earn this prestigious international distinction. Congrats to the team working on the Wrangler account!
The public voting is now open till October 24 to elect the “People’s Champs ” among the nominees. If you enjoy these projects, please take a few seconds to vote for them on the official website (click on the link called “Vote for the People’s Champ Now!” in the upper left corner). You can vote once every 24 hours until the final deadline. Vote early and vote often .
A fruitful harvest for Emakina Group agencies at the WebAwards 2008 :
- “Outstanding Website” for BrusselsAirlines.com. As online sales account now for 30% in the total turnover of this airline company, we’re quite proud to build and manage this e-commerce website that will get new developments in a near future.
- Also in the “Travel” category, our French colleagues of Groupe Reflect received a “Travel Standard of Excellence” for CityShare. This website can be described as a bespoke cityguide that provides local insights (bars, restaurants…) into cities where the Novotel hotel chain is present. All of these “bunches” are brought and commented by users themselves in a “Web 2.0″ spirit.
- In the “Real Estate” category, Immoweb received a “Real Estate Standard of Excellence”. This distinction highlights the long-term relationship we’ve built over the years with the leading real estate portal in Belgium.
- Last but not least, we won a “Consulting Standard of Excellence” for the new international website of consulting company Krauthammer.
On a side note, Emakina is not the only Belgian company rewarded this year by this award competition: the folks at ContactOffice are the recipients of a “ASP Standard of Excellence” for the new Ajax version of their virtual office. Congrats!
We did it. Or let’s rather say: you did it. Thanks to the public voting, “I Need To Go” (aka The First Toilet of The Internet) has been elected as the People Voice’s Winner in the “Rich Media Advertising : Business To Consumer” category at the 12th Webby Awards, probably the most prestigious distinction in the Internet world. Wow! Definitely a tremendous recognition (the 3rd one at these Webbies after our two special mentions for Wrangler Europe) for this campaign that has attracted more than 400.000 visitors so far.
Our special thanks to all of you who helped us receive this Award by giving their voice to this project.
If May 1st was Labor Day for everyone, May 2nd was a new award day for Emakina. We’re the proud recipients of eight distinctions at the Horizon Interactive Awards, an international competition that highlights every year the “best of the best” in interactive media production. The full list:
- We’ve also got this week a “Best in Class” (highest distinction) in the B2B category at the Interactive Media Awards. Once again, the winner is Join2Grow, our social networking platform designed for banking institution Fortis. This innovative, pioneering project receives here a 5th significant recognition since its official launch in February 2007.
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