Blog

Dad’s banks challenged by neo-banks

Digital competitors are emerging in the financial sector with mobile apps attracting users. While we are not about to see Dad’s generation of banks collapse, it is in their best interests to learn what appeals to users most about these new digital banks and their efficient and creative apps.
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How Alibaba and Mr. Porter sell luxury watches

The SIHH Salon International de la Haute Horlogerie in Geneva is the annual pow wow of exclusive watches. The dust of the event has long settled, but we take a moment to look back at some ideas Toby Bateman, MD of Luxury platform Mr. Porter and Terry von Bibra, GM Europe of Alibaba Group, shared […]
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Stadia: the First Step Towards Realistic Virtual Universes?

Could it be that the upcoming arrival of Stadia, Google’s new video game streaming platform, is the first step towards an authentic cyberspace universe? Everything leads us to believe so…
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Forget Tech Features: Marketing Automation is All About Strategy

Marketing automation is a fantastic concept that can give businesses a serious competitive edge by connecting with their users in a personal way, and thus learning about what the consumers expect from their favourite brands. Kenny Van Beeck has been providing Emakina’s clients with his CRM & marketing automation expertise for many years, and belongs to the Belgian generation of pioneers in the field, with over 20 years of experience with all the big players. So, we decided to ask him a few questions about how brands can optimise their marketing automation strategies…
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Emakina in Top Shape at the 2019 AVA Digital Awards

Emakina can add four new shiny trophies to our treasure vault! This time, the AVA Digital Awards honor our teams with two gold and two platinum prizes. The international competition recognizes excellence in planning, concept, direction, design and production of digital communication, and judged some of our projects as ‘top-shelf’. Let’s take a close look […]
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Young Talents Meet Top Professionals at Emakina Experience 2019

At Emakina Experience, 75 digital and creative talents exchanged ideas and dreams with Emakina’s management and experienced consultants. Emakinians hosted talks introducing multiple areas of expertise at the agency. The choice was broad, from ecommerce, marketing and automation, to creativity, design sprints, mixed reality, and more. As a bonus, experts shared advise on optimizing CVs and portfolios.
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Emakina helps e-commerce association Safeshops to launch Lazysundays.be

This Sunday, people in Belgium will be able to make more choices than ever! No, we’re not talking about the elections, but about more relaxed and fun choices: 26 May is the very first of the ‘Lazy Sundays’. Lazy Sundays are new short-term online shopping events, imagined by Emakina for Safeshops. This growing association for […]
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Ceci n’est pas une sci-fi: these futurists had 20/20 foresight

The most accurate and avant-garde visions of the future are not exclusive to sci-fi authors; they sometimes come from the minds of people who seem blessed with the power of foresight. Engineers, entrepreneurs, journalists and others have played the futurists’ game: trying to realistically foresee what the world of ‘tomorrow’ will be like.

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When Science Catches up with Sci-Fi

They say the art of writing is to make readers think, as well as entertaining them. Sci-fi authors go even further and inspire their fans to create. To the point where some fans opt for careers in STEM fields (Science, Technology, Engineering and Mathematics) so they can turn their favourite authors’ inventions into reality.

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A Taste of the Future of Retail in Belgium

Digital transformation in retail and commerce is big business. A business of huge opportunities and unique challenges. But what is the current status in Belgium? How far along are Belgian retailers and brands in their digital transformation? Client Service Director at Emakina.BE Kevin Van den Bosch shares some of his insights on the future of […]
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Emakina Delivers New Website for Wildlife Park Pairi Daiza

Last May, renowned Belgian wildlife park Pairi Daiza presented its new website, developed by Emakina. In about three months, our teams designed immersive webpages presenting the park’s various biospheres, points of interest and practical information, within seamless and efficient navigation. Built on Drupal 8, the platform offers Pairi Daiza the possibility to implement content, alongside […]
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Tim Wolfs Returns to Emakina.BE as New Co-MD

Emakina warmly welcomes back Tim Wolfs to its Brussels team. As an experienced interactive marketing expert, he will boost the user agency’s sales and management team. With his return, Emakina further confirms its ambition to build solid bridges between its clients and their end users, the real battleground of today’s economy.
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Emakina and Bardahl win Best Kentico E-commerce Website of the Year Award

We are very enthusiastic of our successful collaboration with Bardahl and the top results it produces! Together we refined the leading lubricant brand’s identity, and brought it to life on their new high-performance website. And now first-rate all-in-one ASP.NET CMS Kentico awards this site with its prestigious E-commerce Website of the Year Award.

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Facq and Emakina Reinvent Energy Efficiency Showroom Demos

Is it time to (re)design your bathroom? Planning to choose or adapt the heating for your home? Then it’s a smart plan to visit Belgian sanitation and heating expert Facq. Since the company’s launch in 1880 by Jean Facq, five generations sustain and develop the reputation of this strong family brand. Today it’s a household […]
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Emakina Wins WW’s Social Media Management in Belgium and Netherlands

WW has appointed Emakina as its new partner for social media management in the Belgian and Dutch market. Emakina won the challenging competition between six agencies. The collaboration will kick off in December, when Emakina’s dedicated team will start to support the client’s rebranding from the iconic ‘Weight Watchers’ to ‘WW’, and its shift in focus […]
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