October 30, 2010

Yunomi rewarded twice at MIXX Awards

Posted by

Brice Le Blévennec

The jury of MIXX Awards has just announced its verdict revealing some brilliant results for Emakina regarding the Yunomi community platform it developed for Unilever. Emakina is awarded with a Silver MIXX Award, the first price in the category ‘Direct Response’. Whereas Unilever Benelux receives the award for E-Advertiser of the Year, because they dare to invest in a digital project like Yunomi.

“Yunomi has become a success because we really respect the women on the platform, listen to them and make them important. We work on that relation on a day-to-day basis with our editorial team and create content that is really appreciated. And off course because Unilever dare to invest in an all-digital concept” comments Raymon de Kruijff, managing director of Emakina.NL.

Michon van Doorn, Multi-brand Platform Manager Unilever Benelux shares her thanks: “This is a nice recognition of our digital strategy and above all for the work of the Yunomi team. And the enthusiasm of the Yunomi members once again illustrates the success!”

A double winning that rewards the extraordinary results of this online community. Congratz!

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