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What is ‘Jobs To Be Done’ – and should you apply it?

In the world of Experience Design (XD), Jobs To Be Done is becoming a popular topic. XD strategists promote it as a helpful tool to guide businesses to answer and identify their consumers’ needs. But what is Jobs To Be Done (JTBD) precisely, and how is it useful?   The theory behind JTBD  Every day you encounter a job that needs to be done. It can be big or small, from brushing your […]

Ethical design: how to design the right thing, responsibly

What are the first things that come to mind when you think about design? Do you tend to associate design with impressive architecture, trendy chairs, and shiny graphic interfaces? What if we are all designers – and that includes you?  Wait – we are all designers?  Yes, that’s right. No matter what you do exactly, you are contributing to the creation of something, at […]

AEM with VUE.JS – part 2

Building a custom component So far we have covered the basic setup of making VueJs work with AEM. Now I will show you how to build an AEM component that is enhanced with VueJs. To do this, I have created a FAQ component with foldable items. The end result looks like this: As a first […]

Offline first with progressive web apps: caching strategies [part 2/3]

The internet is constantly evolving. We saw this in 2004 when ajax became really popular and made websites more dynamic. The next revolution was the mobile-first approach when we stopped thinking that the user always had a 24-inch screen but instead the website should be accessible on mobile as well. And now we see a new revolution happening called progressive […]

New Close The Gap website bridges the digital divide with Desing is Dead

Close the Gap and digital agency Design is Dead conclude the fifth year of their partnership on a high note. They launched the new website Close-the-gap.org, boosting the social enterprise as a reliable partner in bridging the digital divide between rich and emerging countries. The collaboration became a beautiful people- and-technology story, with two complementing […]

How to design kick-ass pages and products by simply asking some questions

Every company wants to design digital solutions with a rich UX. To do this, they need a thorough understanding of how people interact with technology and experience these solutions. As humans we are hardwired to spot certain patterns and responses in our surroundings. We use these responses and patterns when we are solving problems in our day-to-day life.   Digital solutions […]

What the heck is DXD (and how can it help your business)?

We are Emakina, the User Agency. It’s our mission to help your business evolve, with the user squarely in the centre. Knowing this, it won’t come as a big surprise that we’ve taken the strategy & advisory pillar in our service offering to the next level of user-centricity. How? By adding a brand new Digital eXperience Design (DXD) team!  Sure, but what is DXD?  DXD is short for Digital eXperience Design. It means exactly what is says: designing […]

AEM with VUE.JS – Part 1

As an Adobe Experience Manager specialised partner and passionate full-stack development team, we are always on the lookout to improve our productivity when building websites with a rich visitor experience on the AEM platform. Introduction Deciding on which front-end framework to use can be a complex business for any project. Selecting one that plays well with […]

Making sense of agile – part 2

Agile from the trenches In my previous blog post “Making sense of agile” I shared my vision on the merits of adopting the agile way of working and what it can bring both at corporate and personal level. I also promised to do a follow-up piece focused on a sample team working in an agile […]

Offline first with progressive web apps [part 1/3]

The internet is constantly evolving. We saw this in 2004 when ajax became really popular and made websites more dynamic. The next revolution was the mobile-first approach when we stopped thinking that the user always had a 24-inch screen but instead the website should be accessible on mobile as well. And now we see a new revolution happening called progressive […]

Designing an experience for your entire ecosystem

Earlier this year, Emakina launched a DXD team to enhance our user-centric approach. Service design is a big part of the team’s offering. They create digital solutions that bring happiness to your user, and they also help your organisation to carry out this change. As today is Service Design Day, we grab the opportunity to […]

My first steps of an exciting journey in IT

Choosing your own path as a recently graduated junior is not an easy job. It takes hard work, but in the end, it is worth it. My life as a young woman in the IT-world began in 2018 when I graduated as an Industrial Engineer at GroepT (KULeuven). Today, being a consultant for DiD, I […]

Offline first with progressive web apps [part 3/3]: background sync

This is the last blog of the series where we are making a website completely offline accessible through the means of a progressive web app (PWA). In the first blog, we started with explaining what are the benefits of a PWA and looked at how service workers fit into PWA. The second blog post was all about caching strategies and applying those to […]

Adobe Summit 2019

Adobe is all about experiences and the Adobe Summit was not the exception. As Adobe Partner, Design is Dead could feel it from the beginning… music, lights and awesome people built up a perfect vibe and created a positive atmosphere that made very easy to share experiences between partners, prospects and customers. We identified three […]

Making sense of agile

This will be a two-part blog post to illustrate why companies should consider adopting the agile way of working more readily and thoroughly. This first part is a bit more theoretical while the second part will feature a real-life example of a team’s journey to maximise the potential of working in an agile fashion. The […]

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